This isn’t your average fruit from the produce section. You won’t find it at your local grocery store or farmer’s market. Noni is a fruit-bearing, evergreen tree that grows in Southeast Asia, Australia and many Pacific Islands. Every year, we sustainably source more than 2,000 tons of noni fruit exclusively from small, family-owned farms in French Polynesia.

Comprised of more than 275 phytonutrients, including rare iridoids, all of which power its antioxidant and adaptogenic properties, noni is considered to be a superfruit due to its versatility and numerous health benefits.

What makes Tahitian noni different from other noni fruit? Location, location, location! Because of where and how it grows — and the people responsible for harvesting and processing it — noni found in French Polynesia, including the island of Tahiti, is more potent than any other noni in the world. The composition and richness of the soil helps provide the optimal conditions for harvesting this incredible superfruit.